Key Takeaways:
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Guarujá is a coastal paradise in Brazil known for its stunning beaches, vibrant markets, and outdoor adventures.
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The city offers a perfect mix of nature, local culture, and family-friendly attractions throughout the year.
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Whether you love hiking, surfing, festivals, or seafood, Guarujá delivers unique experiences for all types of travelers.
Guarujá, located on the coast of São Paulo state, is one of Brazil’s most beloved beach towns. Nicknamed the “Pearl of the Atlantic,” it attracts visitors with its lush Atlantic Forest landscapes, lively urban beaches, and strong surf culture. Historically a retreat for São Paulo’s elite, Guarujá has evolved into a popular destination for both local families and international tourists seeking sun, sand, and relaxation. Beyond its golden coastline, the city offers a wide range of year-round activities, including cultural events, outdoor sports, and nature reserves—making it much more than just a beach getaway.
Table of Contents
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Relax on Praia de Pernambuco
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Hike to the Viewpoint at Morro do Maluf
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Explore the Sea Life at Acqua Mundo Aquarium
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Shop and Snack at Feira de Artesanato das Asturias
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Discover Nature at the Serra do Guararu Reserve
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Visit the Fort of Andradas
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Try Fresh Seafood at Pitangueiras Beach
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Ride the Bertioga-Guarujá Ferry for Scenic Views
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Join a Beach Yoga or Capoeira Class
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Experience Festa de Iemanjá on the Shore
1. Relax on Praia de Pernambuco
One of Guarujá’s most scenic and peaceful beaches, Praia de Pernambuco is perfect for those looking to unwind in a more tranquil environment. The beach offers soft white sand and calm waters on one side, while the other side boasts waves ideal for surfing—making it a versatile option for all beach lovers. It’s also less crowded than the more urbanized beaches, offering a more serene and clean experience. Palm trees line the beach, giving it a postcard-worthy aesthetic perfect for photos.
Visitors can rent chairs, sip on fresh coconut water, and enjoy a relaxing beach day away from the crowds. The beach is known for its unique natural phenomenon—at high tide, the sea merges with a small river creating a small “island” effect that’s fun to explore. With nearby kiosks serving grilled cheese, caipirinhas, and tropical juices, it’s easy to spend the whole day here. Be sure to arrive early to claim a good spot, especially during weekends.
2. Hike to the Viewpoint at Morro do Maluf
For a spectacular panoramic view of Guarujá’s coastline, a hike up Morro do Maluf is an absolute must. Located between Enseada and Pitangueiras beaches, this elevated lookout point gives visitors a breathtaking perspective of the Atlantic Ocean and surrounding mountains. The trail is short but steep, and it rewards hikers with one of the most Instagrammable spots in the city. Sunrise and sunset are especially magical here, casting golden hues over the landscape.
Aside from the views, Morro do Maluf is also a popular launch spot for paragliders, adding a bit of adrenaline to your visit if you’re feeling bold. Whether you hike up for a peaceful moment or take part in adventure sports, this natural attraction captures the heart of Guarujá’s coastal beauty. Bring comfortable shoes, plenty of water, and your camera—you’ll want to remember this view forever.
3. Explore the Sea Life at Acqua Mundo Aquarium
Families and marine life lovers should not miss Acqua Mundo, one of Brazil’s largest aquariums, located right in the heart of Guarujá. With over 250 species of aquatic animals—including sharks, stingrays, turtles, and exotic fish—this attraction offers an up-close look at the wonders of the underwater world. The educational displays are well-designed, and guided tours are available for those wanting to learn more about conservation efforts. It’s both fun and informative for kids and adults alike.
The aquarium features themed tanks, touch pools, and even opportunities to feed some of the sea creatures, creating an interactive experience that’s far from your typical museum. For those traveling with children, this is a great indoor option on a rainy day or when you need a break from the sun. It’s conveniently located near shopping centers and food courts, so you can plan a full afternoon around your visit.
4. Shop and Snack at Feira de Artesanato das Asturias
This local artisan fair in the Asturias neighborhood comes alive every weekend with handmade crafts, jewelry, souvenirs, and mouthwatering street food. It’s one of the best spots to find unique gifts or keepsakes that capture the spirit of Guarujá. Many of the vendors are local artists, so you’re supporting the community while picking up quality items. You’ll find everything from hand-woven bags to painted seashells and beachwear.
As you browse, enjoy delicious Brazilian snacks like pastel, tapioca crepes, or grilled meats on skewers. The fair often includes live music or cultural performances, making it more than just a shopping trip—it’s a lively community event. It’s also one of the few night markets in the area, offering a fun and safe outing after dark. Don’t forget to bring cash, as not all stalls accept cards.
5. Discover Nature at the Serra do Guararu Reserve
Just beyond the urban limits of Guarujá lies Serra do Guararu, a protected Atlantic Forest reserve that’s ideal for eco-tourists and nature enthusiasts. The area features hiking trails, native wildlife, and viewpoints overlooking untouched coastline. Guided tours are available and recommended for safety and environmental awareness, as the region is rich in biodiversity. You’ll have the chance to spot monkeys, exotic birds, and native plants unique to this tropical biome.
Serra do Guararu offers a refreshing break from the beach scene and a deeper connection with Brazil’s natural heritage. It’s also a great spot for those interested in birdwatching, photography, or simply enjoying the peaceful sounds of the forest. Trails vary in difficulty, so both casual walkers and seasoned hikers can find suitable routes. Be sure to bring insect repellent, sturdy shoes, and eco-friendly sunscreen for your trek.
6. Visit the Fort of Andradas
Tucked into the forested hills of Guarujá, the Fort of Andradas is a fascinating historical site that offers more than just military history. Built during World War II, this hidden gem was designed to protect the coastline and is still managed by the Brazilian military. Guided tours take you through bunkers, tunnels, and observation decks while sharing stories of its strategic importance. It’s a unique experience combining history, architecture, and panoramic views of the Atlantic Ocean.
What makes this site special is the contrast between its sturdy, concrete structure and the lush forest surroundings. The fort’s high vantage points offer sweeping views of the beach and sea—perfect for photos or just quiet reflection. Visits must be scheduled in advance and often include a military escort, which adds an extra layer of interest for history buffs. It’s one of Guarujá’s most overlooked but rewarding attractions.
7. Try Fresh Seafood at Pitangueiras Beach
Pitangueiras is one of Guarujá’s busiest and most central beaches, known not just for its waves but also for its incredible beachfront dining. After a swim or surf session, you can grab a table at a seaside kiosk and enjoy freshly grilled fish, shrimp skewers, or the famous Brazilian moqueca. The quality of seafood here is unbeatable, as most of it is sourced from local fishermen each morning. Dining with your toes in the sand while sipping a cold drink is one of Guarujá’s signature pleasures.
The area around Pitangueiras also offers great people-watching, street performers, and an active boardwalk lined with shops and cafes. It’s the perfect mix of urban energy and beach relaxation. For the best experience, time your visit around sunset when the lighting turns golden and the ocean breeze cools things down. Whether you’re on a date or with family, a meal here will be a memorable part of your trip.
8. Ride the Bertioga-Guarujá Ferry for Scenic Views
The short ferry ride between Guarujá and neighboring Bertioga is more than just transportation—it’s a scenic experience in its own right. The ferry glides through calm coastal waters, offering views of mangroves, fishing boats, and distant mountains. It’s a chance to see a different perspective of the coastline and enjoy the salty sea air. The ride is budget-friendly and runs frequently throughout the day.
While in Bertioga, you can explore more beaches or historical landmarks like Forte São João before heading back to Guarujá. The round-trip ride is especially popular with photographers and those looking to take a relaxing break from the city. Be sure to bring a light jacket or cover-up if you’re traveling near sunset—it gets breezy on the water. It’s a peaceful and scenic journey worth adding to your itinerary.
9. Join a Beach Yoga or Capoeira Class
Guarujá’s beach lifestyle isn’t just about sunbathing—locals and visitors often take part in group fitness classes right on the sand. From sunrise yoga sessions to energetic capoeira circles, these outdoor gatherings offer a fun and social way to get active while enjoying ocean views. You’ll often see classes happening on Enseada Beach or near popular boardwalks, with instructors welcoming newcomers of all levels.
Participating in a capoeira session, a Brazilian martial art that combines dance and music, is a particularly unique cultural experience. You’ll learn basic movements, interact with locals, and feel the rhythm of traditional berimbau music. These classes usually operate on a donation basis or for a small fee, and they’re a great way to connect with the community. Just bring a towel, water, and an open mind!
10. Experience Festa de Iemanjá on the Shore
One of the most moving and visually stunning events in Guarujá is the annual Festa de Iemanjá, held on or around February 2nd. This Afro-Brazilian religious celebration honors Iemanjá, the goddess of the sea, with beachside rituals, floral offerings, music, and dance. Locals dress in white, sing traditional chants, and float candles or flowers out into the ocean as a tribute. It’s a beautiful cultural event that blends spirituality and Brazilian identity.
Tourists are welcome to observe and participate respectfully, making it a meaningful way to experience local beliefs and traditions. The celebration takes place at various beaches, with Praia de Pitangueiras and Praia do Tombo being popular locations. The atmosphere is both peaceful and powerful, especially at night when floating candles reflect on the waves. It’s an unforgettable moment of community and cultural appreciation.
What to do if you have kids?
Guarujá is a fantastic destination for families with kids, offering a variety of safe and engaging activities. Children will love the hands-on exhibits at Acqua Mundo Aquarium, as well as beach days at the gentler waters of Praia do Tombo or Praia de Enseada. Many beachfront kiosks have kid-friendly menus, and the city’s pedestrian boardwalks make for easy stroller access. You can also find mini amusement parks and rental bikes along the beaches, turning a simple walk into a fun adventure for the whole family.
Where can I find free events in Guaruja Brazil taking place this weekend?
To discover free local events happening in Guarujá this weekend—like outdoor concerts, cultural festivals, artisan markets, or beach fitness sessions—check out https://planmyweekend.ai. The platform updates every week with curated event lists based on your location and preferences. Whether you’re a solo traveler or with family, it helps you uncover local gems without spending a dime. It’s the easiest way to plan a fun weekend while supporting local culture and businesses.
Final Thoughts
Guarujá is more than just a pretty beach town—it’s a diverse destination that combines natural beauty, rich culture, and warm hospitality. Whether you’re into hiking through forests, tasting fresh seafood, joining cultural festivals, or simply lounging by the ocean, there’s always something exciting happening. With year-round activities for all ages, Guarujá offers the perfect mix of relaxation and discovery. If you’re planning a Brazilian coastal getaway, this “Pearl of the Atlantic” should be at the top of your list.

Author: Dejon Brooks
Dejon Brooks is an entrepreneur who founded Trend Watchers with his life savings. Aged 24, Dejon has turned Trend Watchers into a successful business. After reaching over 150M+ people on his personal accounts, he now spends his time growing Planmyweekend.ai